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Make
Success Measurable: A Mindbook-Workbook for Managing Performance
by Douglas K. Smith
Who
Should Read This Book
- Executives
and managers in for profit, non-profit and governmental organizations
- Team leaders
and change agents
- Anyone
wanted to learn the keys to managing performance
- Anyone
wanted to understand how performance drives change
- Anyone
wanting to learn how to set goals that make a difference
- Anyone
seeking sustainable and ethical performance that integrates concerns
for shareholders with concerns for customers and employees
Why
You Should Read This Book
Make
Success Measurable provides the tools, frameworks and disciplines
to manage performance and change in a dynamic world. It captures the performance
management philosophy Doug Smith has used to establish his unparalleled
track record of successful performance and change, including:
- Understanding
the difference between outcome-based goals that matter versus activity-based
goals that lead to nowhere
- Getting
beyond an 'organization chart' view of work to identifying where and
why the work that matters to performance actually happens
- Making
'alignment' real through using both quantitative and qualitative approaches
- Using
a pragmatic and tested approach to letting performance drive change
in order to avoid the trap of 'change for the sake of change'
- Learning
the three pairs of management disciplines spelling the difference between
success and failure
- Building
a performance culture in your organization
- Avoiding
the trap of the so-called 'balanced scorecard' that is neither balanced
nor pragmatically implementable
What
You'll Learn
How to:
- Set goals
that are specific, aggressive and achievable
- Set goals
that matter to customers who want speed, quality, and value at a fair
price
- Set goals
that matter to shareholders and funders who want a return
on their investment and funding dollars
- Set goals
that matter to you and other employees in terms of opportunities, rewards,
skills and membership in an organization with strong values
- Link
the goals that matter to you and other employees to the goals that matter
to customers and the goals that matter to shareholders and funders
- Set
non-financial as well as financial goals and link them together
- Identify
and use familiar and unfamiliar metrics that are relevant to today's
most pressing performance challenges
- Understand
and use outcome-based goals that support success, while avoiding
activity-based goals that produce failure
- Set and
commit to goals that challenge your minds and your hearts
- Use the
concept of 'working arenas' to get beyond thinking only about
'my job'
- Use the
concept of 'working arenas' to coordinate and align your goals with
the goals of others throughout your organization
- Convert
new visions, strategies and directions into achievable outcome-based
goals that can galvanize yourself and others in your organization
- Choose
when to use the team discipline to achieve your small group goals versus
when to use the single leader discipline
- Choose
when to use the horizontal/process management discipline to achieve
your goals versus when to use the vertical/functional management discipline
- Choose
when to use the discipline of behavior-driven change to drive organizational
success versus when to rely on the decision-driven discipline
- Build
an outcomes-based performance management system to drive performance
and personal development through your organization
Reviews
From the
Publisher
"Make
Success Measurable enables you to avoid activity-based goals that
can go on indefinitely, and articulate aggressive outcome-based goals
that are specific, measurable, achievable, relevant, and time-bound."
"This is a how-to book, emphasizing outcomes as opposed to actions in
setting goals." "Smith provides the what's and why's behind today's performance
challenges and shows how to convert them into measurable concrete achievements."
Leon Gorman,
President, L.L. Bean, Inc.
"Doug Smith's work on performance and measurement has been an invaluable
management resource for us. We believe that if you can't measure it, you
can't improve it. Thanks to Doug, we can focus on the right measures to
drive performance against today's many new and different challenges throughout
our enterprise."
Charles
Doran, Chairman, Cablevision Systems Corporation
"Make
Success Measurable is a practical and powerful step-by-step guide
to setting and achieving the goals we all need to accomplish in a constantly
changing and challenging world."
Steve
Goldstein, former CEO, American Express Bank
"No one writes as clearly about today's key management issues as
Doug Smith. Whether you're in a small e-Commerce start-up or a large,
already established organization, the frameworks, tools, techniques, and
exercises contained in this book are the only things you'll need to manage
the performance that matters to your customers, your people, and your
shareholders."
Jenna
Dorn, President, National Museum of Health
"Achieving results that matter - to donors and clients - is the true
measure of success for any non-profit organization. This book
provides a thoughtful and extremely practical guide for setting goals
and effectively meeting them. It is an absolutely indispensable tool for
leaders and a model for good managment."
Robert
Schaffer, High Impact Consulting
"Highly leveraged consulting? No one else I know has achieved this level."
Amazon.com
reviewer: taglios, Newark, NJ USA
"Make
Success Measurable! is definitely becoming the Bible at work. Very
well written, and Smith's ideas are well-supported. We've received positive
feedback from clients, and we've expanded our client base because of this
good word-of-mouth. I strongly recommend Make Success Measurable!
It's as good as Guerilla PR: Wired, which focuses on techniques to getting
solid public relations coverage, especially nowadays."
Amazon.com
reviewer
"Make
Success Measurable tells you how to set business goals that matter
for shareholders, customers, and employees. That is good advice, and it
is backed up by "workbook" exercises that help you focus on
what is really important. The "mindbook-workbook" format makes
room for exercises that you can work on with your colleagues at the office.
I found that the "mindbook" portion held my interest as an individual
reader. I started getting REALLY interested about halfway through the
book when Smith introduced the concept of "working arenas" -
the different groupings of people (sometimes in multiple companies) that
are necessary to achieve these goals. Smith explains that you need to
shape your goals and methods to fit the appropriate working arena, rather
than a pre-set corporate structure. If you work in a complex organization,
you should read this book and apply its lessons.
"I would
compare Make
Success Measurable very favorably to the Kaplan and Norton book on
The Balanced Scorecard.
"The
Balanced Scorecard tends to be vague and anecdotal on the subject
of how to set measurable goals, and it is hard to finish. In contrast,
Smith packs his book with original analysis and specific recommendations
on topics like "Vertical versus Horizontal Management Disciplines"
and "Injecting Creative and Personal Tension into Goals". The
Balanced Scorecard presents a four way cause and effect chain from
employees through process improvements, customers, and shareholders. Make
Success Measurable presents a three way performance cycle as including
employees who provide value to customers who provide rewards to shareholders...who
provide rewards to employees and so on. The "process" piece
doesn't appear in Smith's analysis, because focusing on process measures
doesn't necessarily help anyone. In fact, it is a trap that can lead to
meaningless work. Smith encourages us to focus on "outcomes"
- measures that matter directly to employees, customers, and shareholders.
This brings us quickly to reality and hopefully to consensus with our
colleagues. Get real. Get this book."
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